Process

 

Need a logo and branding materials for your new business? Here's what it'll take.

 
 
 
PHASE 1 – DISCOVERY

We'll begin the branding process with a  questionnaire to uncover your brand's mission and goals. Based on the findings and further research, I'll create a custom brand strategy summary and mood board to establish the creative direction for your brand.
 

PHASE 2 – DESIGN

Using the brand strategy summary and mood board as a guide, I'll begin the design phase.

Once completed, you'll be provided with a final presentation that will include: primary logo, supplementary logos, custom typography, iconography, custom illustration, color palette, and a brand style guide. You'll be provided with two rounds of refinement.
 

PHASE 3 – COLLATERAL

Now that we've finalized your brand identity, we'll want to expand your brand to necessary collateral items and various mediums.

Opening up a new restaurant? Here's when we'll design items like menus and signage. Starting up a new candle shop? Now you'll need some proper packaging, tags and labels.

Whatever type of business your launching, we'll work together to ensure we are expanding your brand to the proper mediums required to deliver your brand's message and engage your dream audience.